Dive into nourished shine with our gentle shampoo infused with a nutrient-rich trio of Royal Sugar Kelp, Pacific Sea Kelp, and Green Microalgae. This lightweight cleanser helps balance moisture and nurtures hair and scalp. Dirt, excess oil, and product buildup are washed away without stripping for hair that feels buoyant, bouncy, fresh. A new, mindfully crafted evolution of our original Seaweed Shampoo formula, responsibly packaged with 100% recycled materials.

When used together with Seaweed Conditioner, 91% showed improved scalp hydration.* 

*Clinical testing on 32 subjects after using 3 times. 

Dive into nourished shine with our creamy-light conditioner infused with a trio of nutrient-rich Royal Sugar Kelp, Pacific Sea Kelp, and Green Microalgae. This hydrator helps balance moisture and nurtures hair and scalp for strands that feel lightweight, smooth, and free of residue. All while reducing frizz and imbuing a softness + buoyant shine that our Pros say, “you couldn’t find on Bb.Land, until now.” A new, mindfully crafted evolution of our original Seaweed Conditioner formula, responsibly packaged with 100% recycled materials.

When used together with Seaweed Shampoo, 91% showed improved scalp hydration.*

*Clinical testing on 32 subjects after using 3 times.

Gentle on scalp yet powered to purify, this whipped, airy scrub clears the way for a healthy-looking, balanced, hair and scalp. Infused with Dead Sea Salt and a trio of nutrient-rich seaweeds, it promotes an optimal scalp environment by drawing out impurities like dirt, excess oil, and buildup to refresh + invigorate. Plus, it imparts a polished look and soft brilliance that will leave hair “floating on seashine.” Responsibly packaged with 100% recycled materials.

2X shine after one use vs. unwashed hair

A luxurious, oil-serum leave in that delivers transformative, cortex-to-cuticle repair and creates softer, smoother, stronger strands – instantly. Powered by our highest concentration of Honey Bond-Building Complex, this lightweight treatment-styler hybrid helps reverse the look of damage caused by heat, chemical, and physical styling. Plus, it mends split ends, detangles, reduces frizz, and protects hair against heat tools up to 450°F/232°C. Next-level hair repair for those who style fearlessly (or want to start).

NEW Bond-Building Repair Oil Serum instantly delivers:

• 90% frizz reduction that lasts all day

• 57% reduced breakage

• 6x more hydration
...vs. untreated hair.

Purify your scalp and wash away build up with this color-safe, detoxifying shampoo that preps hair for a week of great style. Formulated with Kaolin and Bentonite clays plus Lactic Acid, our creamy treatment gently washes away the built-up residue, pollutants, and other impurities that can collect at the root or weigh hair down. Plus, it preps strands for the week of great style to come without stripping your color.

Hit reset with our pre-shampoo specialist that instantly invigorates scalp with a blast of tingly, zingy microbubbles. This icy-cool fizzing foam, formulated with salicylic acid, removes product buildup, excess oil, and dead skin cells – a treat for all scalp types feeling overloaded.

*New name, new look, same formula you love — formerly known as Scalp Detox.

This velvety, dry fiber color stick offers instant gray and root coverage with a blendable application.

This multitasking leave-in treatment is our #1 best seller. Versus untreated hair it:

• Instantly delivers 86% more hydration
• Instantly cuts frizz by 50% (all day, even in extreme humidity)

Plus, it protects from heat tools up to 450°F/232°C, has UV Filters to help protect hair against the drying effects of the sun, helps protect color from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.

The last word in hair repair. Used once a week in shower, this treatment goes deep to help reverse the look of past damage, fortifies hair fibers to protect against future damage, and smoothes the cuticle – for shine and softness. Powered by our Honey Bond-Building Complex, it builds new bonds to strengthen hair + helps repair damage from the cortex to the cuticle. Color-safe.

All day volume starts with a mask. This lightweight in-shower treatment, powered by Emblica Technology, plumps strands from roots to ends for a thicker, fuller, volumized look. Hair is instantly detangled and strengthened to protect against breakage, helping you keep the locks you have longer. Mask but not least, it improves manageability and nourishes your scalp, too. Voluminous hair that looks and feels healthier? Now that’s big.

Set your tone. This purple shampoo gently yet effectively cleanses, and when paired with Illuminated Blonde Conditioner, helps illuminate blonde hair by neutralizing brassy tones. It also hydrates, reduces frizz, and conditions for moisturized strands. Free of sulfate cleansers.

The cool way to condition. This hydrating purple conditioner helps illuminate blonde hues by neutralizing brass and enhancing tone. It also levels up moisture to leave hair soft and detangled while reducing frizz. Use with Illuminated Blonde Shampoo for a full wash day routine.

Hey, cool blonde. Illuminate your hue by neutralizing brass with this leave in purple toning spray. This lightweight formula helps enhance your tone, while adding hydration, reducing frizz, and smoothing your cuticle for soft, healthier-looking hair. It also provides heat protection up to 450°F

This tinted dry shampoo absorbs excess oil, boosts texture, and enhances and refreshes color.

This tinted dry shampoo absorbs excess oil, boosts texture, and enhances and refreshes color.