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Primers + Pre-Stylers

Epic hairstyles begin with a high-performance pre-styler.

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Pink Ribbon Thickening Spray Pink Ribbon Thickening Spray
Pink Ribbon Thickening Spray
This pre-styler spray creates lasting lift, volume, and body – for your lushest blow dry, ever. When you buy our limited-edition pink ribbon spray, we’ll donate 20% to the Breast Cancer Research Foundation®.
Makes a big difference.
$30.00
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Thickening Go Big Treatment Thickening Go Big Treatment
Thickening Go Big Treatment
This first-of-its-kind concentrate swells each strand – thanks to Emblica technology. Follow with your fave Bb.Thickening styler for lush, plush movement that stays up – all day.
The first step to sky-high styles.
$30.00
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Hairdresser's Invisible Oil Heat/UV Protective Primer Hairdresser's Invisible Oil Heat/UV Protective Primer
Hairdresser's Invisible Oil Heat/UV Protective Primer
This sublime pre-styler protects and conditions dry, coarse, or brittle hair – and makes styling a breeze.
The best hair heat protection under the sun.
$12.00 - $28.00
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Curl Pre-Style/Re-Style Primer Curl Pre-Style/Re-Style Primer
Curl Pre-Style/Re-Style Primer
This moisturizing, UV protective primer detangles and defines on day one – and refreshes and re-shapes on day two (and beyond).
Hair-nourishing, detangling, refreshing – a curl’s best friend.
$12.00 - $28.00
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Prep Primer Prep Primer
Prep Primer
This lightweight primer detangles hair, preps hair for styling, and refreshes styles.
The ultimate hair styling product for prepping chic styles.
$25.00
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Tonic Primer Tonic Primer
Tonic Primer
This invigorating primer is blended with herbs, vitamins, and Tea Tree Oil to detangle and refresh hair and scalp.
An ode to old-school barber elixirs.
$25.00
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Thickening Spray Thickening Spray
Thickening Spray
This pre-styler spray creates lasting lift and volume – for your lushest blow dry, ever. (Same formula you know and love.)
Lush, thick hair starts here.
$11.00 - $30.00
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