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straight blow dry
straight blow dry
  • description
  • key ingredients
  • A lightweight, heat-activated styling balm makes short work of smoothing and straightening, leaving hair soft, sleek and healthy-looking - not to mention more manageable with every use.
  • The Straight Line features our very own (and very rare) gemstone blend that loosens hair's natural curves - just add heat. It's part of our new breakthrough smoothing technology that improves hair condition over time for lasting softness and increased manageability.

    Who: The curly, thick, coarse, frizzy, unmanageable, unruly (or any combination thereof).

    When: Anytime for smooth, straight styles, especially after using Straight Shampoo and Conditioner.

    How: To style it straight, work evenly through damp hair and blow-dry, section by section until dry using a flat brush for sleek looks, a round brush for more movement and bend. For pin straight styles, finish with a flat iron. .

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offer details
*Free standard shipping and samples with any order will automatically be applied at checkout. The applicable purchase amount does not include shipping and handling or sales tax. Only authorized orders will be processed and shipped. Offers cannot be combined, only one offer allowed per order. We reserve the right to cancel any order due to unauthorized, altered or ineligible use of offer and to modify or cancel any promotion due to system error or unforeseen problems. We reserve the right to substitute any free item offered with an item of equal or greater value. Ongoing offers are subject to change without notice.